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Although fashion stylists and personal stylists both work clothing and appearance, it is quite a big difference in their job descriptions. The terms “personal stylist” and “fashion stylist ‘are sometimes used interchangeably, and this has created some confusion about the role of these people in the fashion world which is why we consider it necessary to try to distinguish.
For starters, fashion stylists and personal stylists, or “image consultant” as they are often called, operate in different areas. The former normally works in the fashion industry proper, often style photographic shoots for fashion spreads that later appear in glossy magazines, while the latter work privately on a personal level with customers. Fashion stylists also work with clothing designers, help to create a certain “look” for the runway show their advertising brochures and can even work in the film industry in cooperation with the wardrobe department to ‘style’ costumes various actors will wear.
offshoot of a conventional type of fashion stylist, celebrity stylist. These people work mainly with celebrities especially, often decide what they will be on the red carpet awards ceremonies and movie premieres, for example. They sometimes act like image consultants, Celebrity give customers personal advice on what they should be on a daily basis but the main role of a celebrity stylist to style celebs to formal public appearances.
Some celebrity videos consultants have become well known in itself because of the high-profile of the work is unusual for stylists in general and this is very much behind-the-scenes kind of work, despite the glamorous meaning. Rachel Zoe is one such example, and often follow the style of the press as much for her own style and preference for her style of customer recognition.
Image consultants, on the other hand, working primarily on a personal level with people that want to improve their personal appearance and how they are visually perceived by others. It is common to image consultants to use accessories, hairstyle and make-up to help customers look better. Some image consultants go so far as to include posture, speech and body language as part of the face, working on the assumption that something related appearance affects it.
As shown above, the fashion stylists and image consultants both work clothing and appearance, but this is where the similarity ends as the roles they meet every day are quite different.
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